BEST SUITED FOR
Capsule CRM:Small businesses, consultants, law firms, and service agencies wanting a calm, reliable CRM
HubSpot:B2B SaaS companies, inbound marketing teams, sales leaders, and growing SMBs
PRICING MODEL
Freemium (Starts at $0/mo)
Freemium (Starts at $0/mo)
ACTIVE DISCOUNT OFFERS
0% OFF (FREE_TRIAL)
0% OFF (OFFER)
STANDOUT ADVANTAGES
Free tier supports up to 250 contacts and 2 users forever Starts at only $18/user/mo—far more accessible than HubSpot Sales Pro Extremely reliable Xero & QuickBooks accounting integration Free Core CRM includes 1,000,000 contacts without paying a cent for entry-level use Unified database eliminates the friction of syncing disparate marketing and sales tools HubSpot for Startups program offers massive 75-90% discounts for qualifying companies KNOWN SHORTCOMINGS
Does not include built-in mass email marketing campaigns Custom field formula logic is simpler than Salesforce Enterprise tiers and marketing contact overages can become expensive as contact lists scale Deep customization of complex custom objects requires Professional or Enterprise tiers